In addition to schools across the country, the Common Core State Standards (CCSS) is also having an effect on publishers of children's books. Among these companies is Kingfisher, a part of the Macmillan publishing group.
Publishers Weekly reported that the widespread adoption of the CCSS influenced Kingfisher to introduce a new line of illustrated children’s books. The titles in the Kingfisher Readers series are available in five different levels and are designed to capture the interest of young learners.
"By the summer of 2011, most states had adopted these curriculum standards, which demand that 50 percent of the text students encounter in the classroom in grades K-5 is informational text," Brian Buerkle, associate publisher and director of marketing at Kingfisher, told the news source.
Buerkle views schools’ adoption of the CCSS as an "immense opportunity" for Kingfisher and other publishers. Between 20 and 30 Kingfisher Readers titles will be published each year.
According to the Kingfisher Readers website, book levels one through five are designed for children who are beginning to read; beginning to read alone; reading alone with some help; reading alone; and reading fluently, respectively.
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